To learn more about "framing," you can read Brian Dean's book.
At Disinformation, Brian Dean posts a piece on the resurgence of interest in Robert Anton Wilson. He mentions the new RAW biography that's in the works and John Higgs' book, Stranger Than We Can Imagine. But he doesn't mention the Cosmic Trigger play, Hilaritas Press, the thriving RAW community on Facebook at Robert Anton Wilson Fans and Discordian Libertarians (and Jake Shannon's FnordU), Adam Gorightly's barrage of books and his website, and so on. I'm sure I've leaving out something obvious. [UPDATE: But see the comments. Apparently, he turned in a much longer piece.]
Dean seems particularly interested in exploring the parallels he sees between RAWs ideas and George Lakoff's ideas: "My enthusiasm for RAW’s ideas precedes my interest in the somewhat drier linguistics work of George Lakoff by about 20 years. I owe my appreciation of the importance of Lakoff’s Frame Semantics to those two decades in which I internalised RAW’s multiple-model neurosemantics approach."
Michael Johnson also has written about Lakoff. James Taranto, the right wing pundit, has argued that liberals hurt themselves if they follow Lakoff's advice.
UPDATE: Jesse Walker also offers a skeptical take.